For The Smallest Thing Campaign, 1180 opted-in contacts (names, email addresses and zip codes) were delivered to the author, along with 173 influencers (and the number of people each person influenced). The author now owns these contacts and can continue to engage with them after the campaign. 

For An Exaltation of Larks Campaign, 609 opted-in contacts (names, email addresses and zip codes) were delivered to the author, along with 328 influencers (and the number of people each person influenced). 

The author now owns these contacts and can continue to engage with them after the campaign.